Water Walks Privacy Policy

1. Our commitment to privacy

At Foundation LUDWIG we know that you take your privacy seriously. We do, too. We are committed to be transparent with you about our data practices and to give you control over personal data we collect about you. We don’t sell your personal data. In this Privacy Policy, we outline the reasons why we need to process your Personal Data and the manner in which it is processed. You will also read about your rights and what you can ask us to do with your personal data.

2. About WaterWalks

The aim of WaterWalks is to create a living open database of the state and future of our waterways together. With WaterWalks you can track, share and experience the richness and changing state of our waterways by using our website (www.waterwalks.nl, “Website”) and/or mobile app (“App”, together “WaterWalks”). When you use WaterWalks we will process your personal data. This may include sensitive data about you, such as your location.

All personal data is collected, processed and secured in compliance with the General Data Protection Regulation (GDPR). We, Foundation LUDWIG, are controller of the personal data we process about you in relation to the use of our Website and App.

If you have any additional questions about the way we process personal data, please contact us at info@ludwiglive.nl

This privacy policy was last modified on 28April 2021. You can download a pdf of this privacy policy to save or print here. If we make significant changes to this privacy policy, we will inform you about it.

3. How do we process your personal data?

3.1 Creating an account

You can create an account to track your walks and follow others. When you register for an account we ask you to provide some basic information about yourself:

  • Name
  • E-mail address
  • Password

We process this data as it is necessary to deliver the WaterWalksservices to you.

3.2 Using WaterWalks

As a registered user, you can start using WaterWalks. You can automatically track your route using the GPS tracking function, add photos, videos, audio and text of what you encounter during your walk as well as water-quality measurements. And if you regret sharing certain information, you can delete it. You can do so in your profile section on the app and website.

Don’t want to track your GPS location during your walk? Feel free to turn off the GPS tracking by disabling ‘Track footsteps’ on the top left corner in the map. You are in control. We will explain this in detail below.

Depending on how you use WaterWalks, we process the following data:

  • Your personal info, such as your name, biography text and e-mail address
  • Your location
  • Your added content, such as photos, videos, audio, text, likes, comments, and more
  • The walks you participated to
  • Your searches
  • Whom you follow and who follows you
  • Technical information to make WaterWalks work well, such as your IP-address, device type, browser type, screen size and preferred language

We process this data as it is necessary for the performance of the service.

You can delete all of your added content whenever you like. When you do, it will no longer be visible to others and be deleted from our servers. You can also delete your entire account. To do this you can send us an email at info@ludwiglive.nl

When you do, we will delete all of your data 90 days after, so please download your data beforehand. If you haven’t used WaterWalks for more than six years we will send you two reminders to ask you if you still want us to keep your data. If there is no response, we will permanently delete your account.

Location data

With WaterWaks you can track your walks and the experiences along the way. To make this possible we process your location data. For each individual walk you can choose if you want to share only geo-localised media contentand/or to track your entire route automatically.

  • Sharing content – You can add photos, videos, audio, text and water-quality measurements: your own personal connection to the water, from unique birds and plants to found objects and personal stories. Every post you share is automatically geo-localised and will be visible for people on the map. The legal basis is performance of the service with you.
  • Automatic – for a better experience, you can have us track your route automatically. When you do, you will be able to see and share every step on the way. When we know your location we can also send you recommendations for things that others saw and experienced on the same walk. Via our website and on the app, people can see the route you walked. We will only track your route with your consent.

3. Improving, securing and optimizing WaterWalks

WaterWalks is constantly in development. We need certain data to optimize your experience and to improve the services. This concerns, for example, the following data:

  • How you interact with the app or website, such as search terms, pageviews and messages
  • Device information, such as hardware model, OS version, unique ID, browser type, language and WiFi information
  • Location data (on city level)
  • Information collected by cookies and similar technologies
  • Crash data

The legal basis for this processing is our legitimate interest to improve the App, by analyzing how the App is used, what problems are encountered and what improvements are necessary. We will limit this processing as much as possible, for instance by pseudonymising the data.

3.4 Cookies

When you visit our App or Website, small text files are stored on your computer, smartphone or other device. These files are called cookies. Cookies help us to function, analyze and personalize the website. We do not make use of tracking cookies to personalize content or show advertisements.

3.6 Social Media

If you follow us on social media or communicate with us or about us on social media, we may have access to a part of your public profile data. WaterWalks also follows social media channels and may have access to public profile information by doing so.

We do this in order to increase our social media activity, respond to queries, and analyze customer satisfaction. The legal basis for this is our legitimate interest to improve our services.

3.7 Customer satisfaction surveys

WaterWalks conducts customer surveys in several ways. If you download the app, participate to one of our organized WaterWalk events or contact us, you may receive an invitation to participate in a customer survey. For this purpose we process information such as your e-mail address, the reason for sending you a survey and the results of the survey.

We use the results to improve the quality of our services and products. The legal basis is the performance of the service with you.

3.8 Mailings

You can subscribe to our mailings. For this, we need your name and email address. The legal basis for this is your consent. You can unsubscribe at any time by clicking on the ‘unsubscribe’ button in each email. If you are no longer subscribed, we will remove your name and email address from our mailing list.

You may also receive mails which are necessary for the performance of the WaterWalks service with you, such as a confirmation of your account creation, password reset request or changes to our legal documentation.

3.9 Support

You can contact us for any issues related to our services. When you do, we process your account details and the contents of your issue, in order to answer your request, on the basis of the performance of the contract with you.

3.10 Contracting partners

We sometimes make use of contracting partners, such as IT providers. We may need to process some personal data of our contacts with such partners. We do this for the performance of the contract with these partners.

3.11 Protection of rights

Lastly, we may need to process your data to protect our rights or the rights of third parties and to enforce our Terms of Service or policies, for instance to protect our intellectual property rights when they are violated. We may also share your data as part of a business sale, merger, investment, change in control or transfer of WaterWalks. The legal basis for this are our legitimate business interests.

4. How do we share your personal data?

We have never sold your personal data to third parties for commercial purposes, and we have no intentions to do so in the future. We only share your personal data when necessary for offering our services, as described here.

We provide personal data to third parties who process personal data on our behalf. We enter into a processing agreement with our processors in which we legally bind our processors to process your personal data in accordance with the GDPR.

We share data, for instance, with:

  • Hosting service providers to store our user data
  • Companies which help us analyze usage of the App and Website
  • In addition, we may be required by law to provide your information to a third party

Other parties may also be involved in the performance of the agreement with you as an independent or joint controller. We will inform you about it when this is the case.

Your personal data will only be stored or processed outside the European Union (and the EEA) by us or by third parties if this is in accordance with the applicable regulations for the transfer of personal data to countries outside the European Union. This means that we will only transfer your personal data to countries outside the European Union if the European Commission has decided that the third country in question ensures an adequate level of protection, or if other appropriate safeguards are put in place, such as the use of unchanged standard data protection clauses that have been approved by the European Commission.

5. How do we secure your data?

WaterWalks takes the protection of personal data seriously and takes appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized alteration.

6. What rights do you have?

As we explained above, some information you can already change and/or delete in your account. You can see, edit, or delete individual posts by going to your posts section in your profile. You can also download a copy of all your data or delete your account by sending an email to info@ludwigline.nl

Also, when you have given us consent for certain processing activities, you can withdraw this consent at any time.

You have the right to access, correction or erasure of your data. You can also ask us to restrict the processing or transfer your personal data and you have the right to object to the processing of your personal data.

To exercise these rights, contact us at info@ludwigline.nl.

You can also submit a complaint to the Personal Data Authority.

Thank you for reading our privacy policy. We hope you trust us with your personal data.

Walk safe, and share responsibly!

You can download our privacy policy as PDF here